| An Introduction for Musicians
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| | service) that is in such a need the
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| For many of today's musicians, working as
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| | demand out numbers the supply - the
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| a private music tutor has many benefits
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| | number of lessons you have available per
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| over working within an educational
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| | week.
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| establishment. Firstly, you are a lot
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| | Building your "studio" into this size is
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| freer to choose where, when, and
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| | an achievable target, but one not as many
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| depending on how well you teach, WHO your
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| | as could reach it actually do. Those who
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| students are. This will also let you
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| | do are employing valuable marketing
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| continue whatever employment or other
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| | techniques whether they realise it or
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| commitments you already have. Building up
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| | not.
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| your student base slowly allows you to
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| | One of these marketing techniques is so
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| commit time to each of them to find out
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| | subtle, many don't even realise they are
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| their learning style and prepare for
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| | doing it when they are advertising in
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| their lessons without feeling
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| | their local newspaper or shop window.
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| overwhelemed suddenly with 30 new
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| | This is a basic example, but stick with
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| students starting next week.
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| | me; this idea can be applied at any time
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| Starting out, the idea of being an
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| | in your teaching career. By advertising
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| "expert" can feel rather daunting...
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| | in a local newspaper, you are already
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| especially for those of us who learned by
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| | targeting the first most likely people to
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| gigging, and may not be the best
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| | use your tuition services... your local
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| sight-readers. Others among us have
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| | community. Unless you are famous for
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| studied music and/or education to higher
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| | being an incredible musician, people will
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| levels. But no matter where you stand
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| | neither just ask if you would teach them,
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| between these two, those first few steps
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| | or travel to find you in the hope you
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| into teaching music as an income is
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| | teach music. This one simple ad is
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| terrifying.
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| | telling the local community "I live in
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| Two main advantages I have seen in my
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| | this area, and I have spaces available to
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| time working as a private music tutor are
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| | teach music lessons." I would save the
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| 1. You have a lot more potential to work
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| | expense and time on that website until
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| the hours you choose, and where you
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| | further down the line if you live in a
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| choose. Allowing your other commitments
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| | small town, the paper would provide a far
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| time where they need it.
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| | higher return on income when you are
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| 2. If you teach children, generally, they
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| | starting off.
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| are far more likely to behave and be
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| | To develop this further, think what your
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| responsive to teaching when either on
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| | ads say about you? Do they say
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| their own as there is no one to show off
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| | professional, or do they say "I can play
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| to. School music lessons - especially in
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| | a few tunes on the piano, let me teach
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| junior high school can be pretty hard to
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| | you cos I really need the money"
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| control.
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| | Here are my top 5 mostly marketing
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| 3. You can vary the genres and methods
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| | techniques for musicians aspiring to earn
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| you use as you see fit, not as a strict
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| | a decent income from private tuition.
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| school curriculum requires.
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| | 1. Choose a name for your "studio" this
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| 4. You can focus all your attention on
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| | can be anything from "Maria's Singing
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| one student who WANTS to learn... if they
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| | Tuition" to "Bass riff School". Choose
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| don't, why are you teaching them - your
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| | one and use it in ALL your advertising
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| morale will take a huge blow, and your
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| | 2. Make sure you include contact details
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| time would be better invested in working
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| | on everything - advertising is an obvious
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| with an interested student.
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| | one, but what about your pupils'
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| Monetary benefits will come into the
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| | notebooks in case they ever need to
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| equation somewhere... let's face it; they
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| | cancel a lesson?
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| have to in this world. However, if all
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| | 3. Make at least two copies of your
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| you can see are pound signs and have no
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| | teaching schedule. One that stays with
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| real interest to teach, work with others,
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| | you (especially if you are as forgetful
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| or enjoy music... perhaps private tuition
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| | as me), and one that everyone else in
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| is not for you.
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| | your household can see. This allows them
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| In my personal opinion, private teachers
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| | to know when not to disturb you, or when
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| can make a very comfortable living, and
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| | you'll be home.
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| with some commitment and effort can
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| | (A third copy is ideal to keep with your
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| easily make £40 upwards per hour.
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| | musical instrument as a reference.)
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| It is not unheard of for tutors to have a
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| | 4. Make sure that the two copies in point
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| waiting list of students who want them as
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| | 3 have contact names and numbers for all
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| their tutor. Once you find yourself in
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| | your students. Should you ever have an
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| this position, although it isn't time to
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| | emergency, this allows all your pupils to
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| relax, it is most definitely time to
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| | be contacted by another person in your
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| congratulate yourself. You can now
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| | family should you not be able to attend.
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| (within reason) charge what you REALLY
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| | 5. Don't be afraid to tell people that
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| feel you are worth per lesson/hour, as
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| | you teach music - especially if you have
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| you have people desperately waiting for
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| | spaces available. Word of mouth is the
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| your time.
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| | best form of advertising, and when you
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| If you didn't increase your price at this
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| | combine this with the power of
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| stage it would be foolish. You have
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| | NETWORKING, you can only succeed.
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| developed a product (your tuition
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