Power of Networking - How to Build a Successful Business by Building Professional Relationships

We have all heard of the Power of Love, thenetworking to an exciting new level by
Power of Positive Thinking, and of course theimplementing technology to market businesses
Power of Prayer. A recent conference that Ithus promoting "generational wealth" instead of
attended compelled me to explore the Power ofgenerational debt.
Networking.During the conference we were urged to put
Last summer, I had the privilege of attending thepride or egos aside to network with those around
Eighth Annual National Power Networkingus. We were inspired to transform our "Work
Conference in downtown Atlanta, Georgia. I haveEthic into a Wealth Ethic" and to move from
known of the importance of networking and"Good Today to Amazing Tomorrow".
thought of myself as a decent networker inThe amazing two minute elevator pitch
terms of obtaining a job for myself and helpingcompetition drew major attention. Conference
others to obtain jobs. This event elevatedattendees were invited to submit their proposals
networking to a whole new level in my eyes.for participation. Each person would demonstrate
During this 3 day event, my artistic muse washow they would pitch their business idea and ask
stimulated with new thoughts and ideas on howfor funding from a stranger on an elevator in two
to propel my business into an entity that wouldminutes. After two minutes, the microphone
reach a broader clientele base, create generationalwould be silenced. The contestants were rated
wealth, employ others, and impact change in theOlympic style by many very successful
lives of young people.entrepreneurs who held signs ranging in scores
I first heard of the Power Networking Conferencefrom 1-10. After the two minute spiel,
after accepting an invitation to attend a freecontestants were critiqued by the judges who
seminar, "Writing a Winning Sales Proposal"offered valuable feedback.
presented by Andrew Morrison, President of theI was one of ten contestants chosen. My elevator
Small Business Camp.pitch described how my company would integrate
Mr. Morrison's goal was to guide business peoplemusic, mathematics, and celebrities to host an
through the process of drafting a sales proposalevent that would help children embrace
that would lead them to create something ofmathematics instead of fear it. This was the idea
value in less than 16 weeks.suggested in the free seminar "Writing a Winning
During this seminar, I played the role of the classSales Proposal" presented by Andrew Morrison.
guinea pig. I learned the components of anUnfortunately, I did not win the contest, but did
effective sales proposal. I also learned that Iwin in other ways. The feedback from the
should transform my fun, interactive mathcaptains of industry was extremely valuable. I
workshops into musical, mathematicalwas told first and foremost to lose the note
extravaganzas. Mr. Morrison's activation during thiscards. This is one of my goals in my
seminar convinced me to register for the PowerToastmasters speeches. The other way that I
Networking Conference.won was from many people complimenting me on
My biggest concern was making the most of mymy speech and purchasing my book "How to Help
time during this three day event. I had to attendParents and Kids Get Over the Fear of Math".
those seminars and events that were mostSince then, I have received lots of
advantageous to my business such as the twocorrespondence from people whom I am sure will
minute elevator pitch competition.turn into potential clients or business partners.
There were hundreds of people, some strangersWithout Toastmasters, I would have never had
and some familiar, promoting their businesses andthe ability to connect so intimately with my
selling their wares. We became better acquaintedaudience. That day and the following day, people
by participating in workshops that taught us howwere stopping me, referring to me as "The Math
to effectively grow our businesses; visiting vendorLady", and purchasing my book.
booths; and attending power luncheons, NationalWe also learned to make use of social networking
Town Hall meetings, Power Plenary sessions,technology to promote our businesses such as
Power Panel discussions, and awardsTwitter, Facebook, Blogs, etc. As a result, I joined
presentations. This conference made access tothe TAG Team Marketing group and Facebook.
key contacts readily available through theseI am still coming to terms with how much
events.personal information to expose on the web. That
There were many influential people on theis a decision that we must all make for ourselves.
program such as Ed Gordon, formerly of BETOne of the most important outcomes of
News and NBC.networking is to promote Win-Win situations. This
Sybil Wilkes and Jeff Johnson of the Tom Joyneris one of Steven Covey's 7 habits of highly
Morning Show shared their wisdom with us. I hadeffective people. It is just as important to listen
the pleasure of personally meeting Sybil Wilkesto others as they share their businesses as it is
and famed motivational speaker Les Brown.to effectively share your business. It is important
Les Brown, who is at the time of this writing 65to have an attitude to assist someone before the
years old, has scaled back his speakingbusiness transaction is made. If there is a mutual
appearances and uses his time to train the nextfeeling that both entities will win, the likelihood that
generation of speakers via his instructionalrepeat business will occur is greater.
workshops and teaching CD series. Mr. BrownIn conclusion, it is extremely important to be open
stated that he now speaks 4 times per monthto new ideas and unfamiliar people. It is crucial to
instead of 4 times per week and that he "wouldspend money to invest in yourself and to use
rather have 25% of 100 people than 100% ofyour time wisely. Plan your plan and work your
himself". WOW! That is networking by using theplan. Duplicate yourself in others as Les Brown
mantra of duplicating yourself through others.does. Use Technology to your benefit and by all
The Power Networking Conference ismeans create win-win situations.
spearheaded by George Fraser. Mr. Fraser is the,With the Power of Networking we can reach
author of three books on networking. Mr. Frasermore people as we promote the power of love,
also founded Frasernet, a social networking andpositive thinking, and praise in our interactions with
training tool.others.
By using Frasernet, businesses can take